Stuart McClure
This page gathers what Stuart is building, writing and saying right now. It is kept up to date, so you don’t have to piece it together from a dozen different profiles.
WethosAI, the company Stuart co-founded and leads as CEO, has opened Stu’s Twin to anyone who wants to try it. The Twin is an AI model of how Stuart thinks. You can bring it a hard decision, push back on its answer, and see how it works through the problem.
Launched 24 September 2026 · wethos.ai
“Put it to the test. Ask my Twin something tough, then ask me the exact same thing, and let us know where it hits the mark and where it falls short!”
Stuart McClure · LinkedIn · 24 September 2026
Its answers come from the model, not from Stuart, and he hasn’t reviewed them in advance.
Try Stu’s Twin (opens wethos.ai, a third-party site)WethosAI sums up its purpose in its own words: Bring human alignment into the decisions that matter.
Stuart writes this weekly letter on Substack about how leaders make decisions under pressure. Here is how the letter describes itself: A multi-exit founder on how great teams decide under pressure, and how to carry the burden a little less alone.
Read every issue, or subscribe, on Substack (opens Substack)
See all his recent talks, plus bios and headshots for event organizers
“…a venture studio and incubator creating intelligent systems that bridge research and reality.”
NumberOne AI, in its own words · numberone.ai (opens in a new tab)
Where to go next
Ask whether he is available to speak at your event.
Told in his own words: from the faulty cargo-door latch on United Flight 811, a flight he survived, to why he now sees people, the human system, as the most critical system of all.
His books, columns, talks and letters, collected in one place and going back to 1996.